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MailerLite Review

Simple, powerful email marketing and automation for growing teams.

4.6/ 5
1243 reviews
Why choose MailerLite?

MailerLite is a user‑friendly email marketing platform with automation, landing pages, and forms. It balances ease of use with advanced capabilities like segmentation, A/B testing, and dynamic content—ideal for startups and SMBs. MailerLite is a user-friendly email marketing tool offering newsletters, automations, landing pages, websites, and more, ideal for growing audiences without complexity. With a generous free plan and transparent pricing, it's optimized for bloggers, e-commerce stores, and affiliate marketers like those in finance, health, and beauty niches. Pricing and Payments MailerLite bills monthly/annually (10% off yearly) based on active subscribers. Free: 500 subs, 12k emails. Growing Business: $10 (500 subs) to $289 (50k). Advanced: $20+ for extras like smart sending, AI assistant. Enterprise: Custom for 100k+ subs. No hidden fees; auto-upgrades on growth. Accepts cards; nonprofit discounts available. Features Overview Build campaigns with 70+ blocks (quizzes, timers, galleries), A/B testing, dynamic content, and smart sending. Automate workflows unlimited; sell digital products, paid newsletters. Integrates with 150+ apps for seamless SEO/content workflows. GDPR compliant, EU data storage. Quick Facts Free Trial 14 days premium features, no card needed User Ratings 4.6/5 on Trustpilot; praised for ease, deliverability Key Integrations Shopify, WooCommerce, Zapier, Stripe, WordPress Support 24/7 email/chat (paid plans); knowledge base

Drag‑and‑drop email editor
Visual automation builder
Landing pages & forms
Audience segmentation
A/B testing & analytics
Dynamic content personalization
Pros
Clean, intuitive interface
Generous free plan
Strong automation & segmentation
Built‑in landing pages and forms
Cons
Fewer advanced CRM features
Template library smaller than some competitors
FAQs

Is MailerLite free?

Yes. MailerLite offers a free plan with essential features and a contact limit suitable for small lists. You can upgrade anytime for advanced automation, analytics, and support.

How much does MailerLite cost?

Pricing starts with a free tier and scales by subscriber count. Paid plans unlock advanced automation, dynamic content, and priority support at competitive monthly rates.

Does MailerLite support automation and segmentation?

Absolutely. You can build visual workflows, segment audiences by behavior and attributes, and trigger emails based on events or time delays.

Can I build landing pages and forms with MailerLite?

Yes. MailerLite includes a drag‑and‑drop landing page and form builder with templates, A/B testing, and custom domains on paid plans.

MailerLite vs Mailchimp: which is better?

MailerLite is typically more affordable and easier to use, while Mailchimp has a broader ecosystem and templates. For automation value on small budgets, MailerLite is often preferred.

How is MailerLite deliverability?

MailerLite maintains strong deliverability with authentication (DKIM, SPF), infrastructure monitoring, and list hygiene tools. Results vary by list quality and sending practices.

Quick facts
Starting price$10/mo
Yearly from$108/yr
Money‑back30 days
Rating4.6 / 5 (1243 reviews)
Payment methods
Visa
Mastercard
Amex
PayPal
Bonuses
  • Free plan available
  • 14‑day premium trial
Trust & safety
GDPR compliant provider
Reliable deliverability track record